Welcome to Hye Rum

The Face of Texas Craft Rum
Stephanie Houston

In 2016, an incredible opportunity presented itself to former Dallas-based entrepreneur, Stephanie Houston, to invest in HYE Rum –
a project she currently operates with distiller and co-founder, James Davidson. Hye is a small unincorporated town just outside Johnson City on the famed 25-mile stretch of the 290 Wine Road, which is now the #2 most traveled wine road in America.

HYE Rum specializes in bold island-style rums. Their goal is to keep the spirit intact with no additives or added sugar while perfecting the craft of quality rum.

As president of the company and with 25 years’ experience in sales and marketing, Stephanie oversees Hye’s operations, marketing, and sales efforts. As one of a handful of female Texas distillery owners, she is also an advocate for the industry and is fighting for legislative change in Texas liquor laws.

At the beginning of the pandemic, the HYE Rum team switched gears to help with needed supplies. They manufactured 52 tons of hand sanitizer, donating 28 tons throughout Texas. With tasting rooms slowly opening back up, HYE Rum has been hosting drive-in music and movie festivals at the distillery and welcomes Austinites to make the drive to just east of Fredericksburg to experience HYE Rum for yourself or pickup a bottle at one of their local Austin distributors.

Contact:
1247 US 290 West | hyerum.com | info@hyerum.com | @hyetxrum