Bodega Days [Mour Cafe]
A Pursuit to Continually Innovate in the Austin Wine Scene
Words Deven Wilson | Photos Baptiste Despois
Quickly cementing itself as the community staple, Mour Cafe is far from the typical wine shop. Once inside this urban oasis, an expansive wall of wines borders the bodega side of a quaint cafe awaits. Consultant Felix Jimenez and his team have transitioned Mour from a corner store into an all-day experience where patrons can purchase a bottle, and either grab a couple of snacks to go or bring to their table, and happily watch the time fly by.
While there’s plenty else in the shop section to peruse, the cafe’s crown jewel is their wine selection. As patrons browse, Felix hopes that, while one might call these wines exclusive, the friendly expertise of Mour’s team will “provide an experience where people can get wine they’ve never been able to before.” Mour is able to curate an unseen shopping experience for their customers by bringing in restaurant-only wines. These bottles are exclusively sold to be poured in fine dining establishments. Yet, thanks to the dining portion of the cafe, Mour can get their hands on these bottles for their wine shop.
As the creative and innovative spirits continue to enhance Mour Cafe, their latest addition is orange wine. This style of winemaking is among the original methods, using the grape, skin, seeds, and all, for a resulting amber-colored libation. While uncommon for many years, orange wines have seen a renaissance within the natural wine movement. Felix boasts, “We launched [orange wines] as a pop-up here, and the response was amazing.”
Introducing customers to these tangerine-hued white wines was a fun next step as Mour continues to expand their offerings and build trust with their patrons. The passion behind what they do has led Mour to succeed in their East Riverside neighborhood. Regulars often walk out with a new experience to gush about. Even those who might never go past the hostess stand can expect to be pampered by Felix and his team’s dedication to having the best selection. Chances are, if you come by once, you’ll keep coming back for Mour.
There’s More!
Don’t miss Mour’s wine-based cocktails. Seasonal fruits are mixed into Frosés, Sangrias, and Micheladas that cool customers down on the patio, and their MyMosas dominate brunch offerings. With a more than generous glass, a big ball of frozen orange juice floats in an ocean of bubbly, melting into a mimosa that’s too good to share.
Native Knowledge
Mour’s happy hour is everyday from 5-6pm where guests can enjoy $7 cocktails, drafts, bites, and wine by the glass.
Contact:
1414 Shore District Dr., Bldg. 3
mourcafe.com
@mourcafe